Penelitian ini bertujuan untuk menganalisis signifikansi pengaruh variabel communication, differentiation, personalization, dan belonging terhadap customer retention orientation dan dampaknya pada relationship outcome dari nasabah PT Bank BRISyariah Kantor Cabang Pembantu Ungaran. Penelitian ini termasuk penelitian terapan kausalitas. Metode pengumpulan data menggunakan kuesioner, wawancara, d…
THE EFFECT OF ADVERTISING, SALES PROMOTION, PERSONAL SELLING, PUBLIC RELATION AND PUBLICATION TOWARDS THE EQUITY OF TOYOTA CAR BRAND AT NASMOCO DEALER SEMARANG The difficulty to win the hearts of consumers in automotive sector required companies to keep their creativity in innovating and developing the products and also in marketing their products. A good product needs to be supported with go…
THE INFLUENCES OF INTERPERSONAL COMMUNICATION ON EMPLOYEE MOTIVATIONATPT KERETA API INDONESIA (PERSERO) DAOP IV, STASIUN BESAR SEMARANG TAWANG. The purpose of this study was to determine the influence of interpersonal communication on employee motivation at PT. Kereta Api Indonesia (Persero) DAOP IV, Stasiun Besar Semarang Tawang and to determine how much themotivation influence.The methods o…
The problem at Aryani Art was a decrease in export sales in 2014. It was indicated by the decrease in product purchasing of eceng gondok on Aryani Art. This study aims analyze the influence of advertising, sales promotion, mass media and personal selling on purchasing decisions of Aryani Art. In this study, researchers used the entire population of consumers of Aryani Art. The method used is p…
Title: THE INFLUENCE OF PRODUCT QUALITY AND PERSONAL SELLING ON CONSUMERS SATISFACTION ON TOYOTA NEW YARIS AT PT. NASMOCO PEMUDA SEMARANG The primary purpose of this final project is to identify the influence of product quality and personal selling on consumers satisfaction on Toyota New Yaris at PT. Nasmoco Pemuda Semarang. The sampling technique used in this research was purposive sampling t…
The primary purpose of the research is to the find out the influence of Abraham Maslow’s higher order need on staff achievement motivation at PT Perkebunan Nusantara IX (Persero) Semarang. The method in collecting data was observation, interview, literature review and distributing questionnaires to 45 staff which had III and IV class in public servant in PT Perkebunan Nusantara IX (Persero) S…
Karya Umum 
Filsafat 
Agama 
Ilmu-ilmu Sosial 
Bahasa 
Ilmu-ilmu Murni 
Ilmu-ilmu Terapan 
Kesenian, Hiburan, dan Olahraga 
Kesusastraan 
Geografi dan Sejarah