The decreasing of sales number caused by the low number of purchasing. The company should apply price perception and integrated marketing communication increase the number of sales. This research aims to determine influence of perception of price and integrated marketing communications on purchasing decisions of Speedy at the PT Telekomunikasi Indonesia Tbk division regional IV Jateng & DIY. Th…
The purposes of this research was to find out influences of price perception (X1), brand (X2), packaging (X3) on interest buying consumer (Y) of Aguaria product. The analysis methods used were multiple regresion analysis and coefficient determination. Before analyzing the data had been tested using validity and reliability test and also hypothesis test. This research used 100 respondent wit…
PT. Pos Indonesia (Limited company) Office of the Area VI. Semarang, is a state- owned company which is engaged in the delivery of letters, handling incoming and outgoing mails. In coming and outgoing mails are handled by the secretariat of PT Pos Indonesia. To handling incoming mails, PT Pos Indonesia has to carry out the recording of the incoming mails, processing and workflowing the process,…
Industri pembuatan kentang sekarang ini banyak bermunculan dari industri besar sampai industri menengah. Pada kenyataannya, industri-industri yang bergerak dibidang ini masih menggunakan kontrol manual dalam pengoperasian mesinnya terutama pada proses pemotongan sampai penyajian kentang. Dampaknya adalah hasil pemotongan yang tidak akurat sehingga ukuran kentang yang akan di sajikan menjadi …
The purpose of this study was to analyze the influence of brand awareness, brand association, perceive quality, and brand loyality to purchase decision to blackberry mobile phone. The data were collected by questionnaire and interview. The method used in this study was regression analysis. The result of this study of regression analysis was Y = -1,507 + 0,062 X1 + 0,867 X2 + 0,147 X3 + 0,064 X4…
The purposes of this final project are to describe how the process of vessel berthing services, loading export container plan, handling of vessel arrival delay and handling of export container delay of stacking container in the container yard at Semarang Container Terminal Branch PT Pelabuhan Indonesia III (Persero). This final project uses descriptive qualitative method. The data for this f…
Job satisfaction is related to performance of employees. The job satisfaction experienced by employees could reduce or increase performance of employees. Employees feel that job satisfaction will have high productivity and will affect to increase the performance of company. But in reality not all employees of company have high productivity, because some of them have low spirit and don’t have…
Payment online system is one of the company’s strategy to give facilities customers in a payment or acquittance. The purposes of the study are how much the influence of dimensions service quality which variables consist of tangible, reliability, responsiveness, assurance, and emphaty to the user satisfaction Adira Finance of Semarang that visited and used the payment online system on PT. P…
Communication is very important for a company to increase the quality of company. But, in the relality, internal communication especially communicate to employees ( employees to manager and vice versa) is not as easy as it hoped. In this research, the writer chose PT Indotirta Jaya Abadi, especially at production’s department as object research which considered one of the weakness of compa…
Brand awareness affects customer’s confidence in the customer's decision to use savings by reducing the level of perceived risk on a brand that was decided to be purchased or used. As we know, there are a brand equity, brand equity consists of brand awareness, brand association, brand quality, brand loyalty. A company needs to know how big the influence on purchasing decisions equity brand. T…
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Bahasa 
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Kesenian, Hiburan, dan Olahraga 
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Geografi dan Sejarah