The primary purpose of the research is to find out the influence of advertising and personal selling toward the decision of purchasing Toyota Car at PT. Nasmoco Majapahit Semarang. The method in collecting data was interview, literature review and distributing questionnaires to 50 consumers Toyota Car at PT. Nasmoco Majapahit of Semarang. The result of the multiple linier regression is Y = 3.8…
The purpose of this final project are Determining product attributes Speedy, advertising and consumer purchase interest of speedy, Measuring the quality of products, advertising and the amount of interest on consumer purchasing to Speedy and analyze the effect of product quality and speedy ads on Consumer interest in buying. Research methods that are used in the final project are a regressio…
The development in motorcycle manufacturing has led to a tighter competition between motorcycle brands to get more consumers. The image of a brand is one factor that influences prospective in purchasing decision. The research was conducted at PT Sinargemala Sakti Semarang. The purposes of the research are to analyze the correlation between brand image of the product Kawasaki KAZE Z…
A leader of a company has a variety of tasks and responsibilities. With this situation, the leaders will really need someone to launch a task, therefor the leaders requires the services of a secretary who can assist the leaders in running the company. The objective of this research are to know the roles and duties of a secretary in assisting the task of the leaders in Perusahaan Umum BULOG D…
Public Relations strategy are very important in a company. It always needs positive image, because good image can help the company have a good relationship and acceptance from the customers and public in general. Purpose of this report is to figure out Public Relations strategy, to identify public relations strategy in maintaining the company’s image. Descriptive written final report wit…
In globalization era recently, there are many competition happening in variety sectors, especcially in bussines. Some companys compete with another to get a segment market, so this case will spur on the company to try barging ahed in repair their bussines. PT PAMAPERSADA NUSANTARA is one of the company that budging in service mining sector that one of the division are General Service Department…
Nowdays there are so many institution in Indonesia, so it is a hard competition between them. Employees are very important for a institution, because all of the activities in institution is done by employees. An important factor to develop the institution are crucial to improve their work discipline which is needed to reach the aims of the institution. One of way to know employees w…
This research was conducted at PT Jaya Setia Plastik which is one toy company in Demak. The purpose of this study was to test how much influence the award of compensation toward the labour’s productivity in the production. The data collection method was carried out by observation, interviews and Literature studies while data were analyzed by simple linear regression analysis, simple cor…